22 min listen
Championing Retail Media In An Enterprise CPG: Paras Shah, Georgia Pacific - Episode 279
Championing Retail Media In An Enterprise CPG: Paras Shah, Georgia Pacific - Episode 279
ratings:
Length:
32 minutes
Released:
Feb 28, 2023
Format:
Podcast episode
Description
In today’s episode, Kiri speaks with Paras Shah, director of omnichannel shopper marketing, retail media & consumer promotions at Georgia Pacific. They speak about retail media, how Georgia Pacific adopted RMNs, and more. Make sure you tune in to find out more! Georgia Pacific is a paper company that manufactures household names including Quilted Northern toilet paper, Angel Soft toilet paper, Brawny® paper towels, Sparkle® paper towels, Dixie plates & cups, and Vanity Fair napkins.
Released:
Feb 28, 2023
Format:
Podcast episode
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