In this episode, Tracey and Dan discuss how understanding the ‘true cost of inaction’, which is essentially staying the same, and using this as a strategy to help make gaining support for innovation easier, rather than only considering the risks of an innovation. Here is a taste of what Tracey and Dan cover in the conversation:Identifying, quantifying, and measuring the costs of doing nothing.What are the potential consequences of maintaining the status quo? What would happen if you didn’t address this problem for a year or two?Considering ideas from an outsider’s perspective while understanding the outcomes and costs of failure.Various approaches and methods to support these conversations with others in your organisation.Links from the episode​The 'Innovate for Impact Self-Assessment': Click hereImpacto Consulting on LinkedIn: Click here