69 min listen
Album 2 Track 20 – Patti Newcomer, VP of Marketing at Intuit, with great business conversation and more importantly a “keepin’ it real” discussion abo…
Album 2 Track 20 – Patti Newcomer, VP of Marketing at Intuit, with great business conversation and more importantly a “keepin’ it real” discussion abo…
ratings:
Length:
80 minutes
Released:
Jun 18, 2020
Format:
Podcast episode
Description
Prior to Intuit, Patti previous roles were SVP/CMO of WorldPay, SVP- Marketing Director at Wachovia, VP Brand Marketing at Capital One and Section Lead at P&G.
Hey Brand Nerds! Bluntly, we had to take a little pause after the events of George Floyd happened Memorial Day weekend. We are now back with a wonderful guest, who dropped many jew-alls (as DC likes to say) both for marketing and for life. Here are some the work highlights:
• Tyranny of the denominator
• Don’t get lost in the activity, focus on driving growth and outcome
• As a marketer, starting at a wonderful company such as P&G can set up your entire career
• There would be no premium brands if all decisions were rational
• Make an impact!
• Delegating vs. Empowering
• Leaning into AI for marketers
Additionally, we really do appreciate Patti bringing her full self into our very real conversation about race with the George Floyd murder as the impetus to the discussion and how this is shaping all of us now and going forward.
#pattinewcomer #marketing #branding #thecmoclub # thecmoclubsummit #intuit #p&g #fightracism #blacklivesmatter
Hey Brand Nerds! Bluntly, we had to take a little pause after the events of George Floyd happened Memorial Day weekend. We are now back with a wonderful guest, who dropped many jew-alls (as DC likes to say) both for marketing and for life. Here are some the work highlights:
• Tyranny of the denominator
• Don’t get lost in the activity, focus on driving growth and outcome
• As a marketer, starting at a wonderful company such as P&G can set up your entire career
• There would be no premium brands if all decisions were rational
• Make an impact!
• Delegating vs. Empowering
• Leaning into AI for marketers
Additionally, we really do appreciate Patti bringing her full self into our very real conversation about race with the George Floyd murder as the impetus to the discussion and how this is shaping all of us now and going forward.
#pattinewcomer #marketing #branding #thecmoclub # thecmoclubsummit #intuit #p&g #fightracism #blacklivesmatter
Released:
Jun 18, 2020
Format:
Podcast episode
Titles in the series (100)
Album 1 Track 10 – Jason Mayden, CEO Super Heroic, former Brand Jordan Sr. Global Design Director, father, husband, entrepreneur, student of the game – Genius… applied!: It’s nearly Fri-yay Brand Nerds! On occasion, ironically, words are rendered utterly inadequate in capturing the essence of a cosmically elevated conversation. The following quote ‘nearly’ sums up our chat with the inimitable Jason Mayden. “Genius... is t by Brands, Beats & Bytes