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Album 2 Track 5 – Siddharth Taparia, SVP Head of Transformation and Partner Marketing at SAP for 12 years having worked his way up within the organization from Director of Business Objects.

Album 2 Track 5 – Siddharth Taparia, SVP Head of Transformation and Partner Marketing at SAP for 12 years having worked his way up within the organiza…

FromBrands, Beats & Bytes


Album 2 Track 5 – Siddharth Taparia, SVP Head of Transformation and Partner Marketing at SAP for 12 years having worked his way up within the organiza…

FromBrands, Beats & Bytes

ratings:
Length:
56 minutes
Released:
Jan 30, 2020
Format:
Podcast episode

Description

Marketing Manifesto (Work In Progress) 
Starts with the golden rule.  In marketing speak, treat your target audience the way you want to be treated.
Ask yourself this question.  Would you be comfortable communicating your marketing message to your parents, siblings, spouse and/or children?  If not, don’t do it!
 
Released:
Jan 30, 2020
Format:
Podcast episode

Titles in the series (100)

Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck