In the episode: We provide some super tangible tips on how to stay “top-of-mind” with ideal buyers We discuss utilize your brand identity to maximize the ROI in your business We identify ways to gain a broader understanding of ads so that you can ask the proper questions when hiring and interacting with ads managers   Michelle Fernandez is a Facebook Ads Strategist & Funnel Expert.   For years, Michelle helped run the social media accounts of major influencers using strategic organic marketing strategies. She quickly realized that organic marketing efforts can only get you so far.   Michelle loves the strategizing process and specializes in helping her clients get crystal clear on their brand identity, messaging, and funnel strategy - so they get the maximum ROI from their ad spend.   You can find Michelle at @themichellefernandez   ACCELERATE YOUR BUSINESS GROWTH heyjencasey.com/vip   PRIMED TO BUY primedtobuy.com   Haven't left a review yet? If you've had an ah-ha or breakthrough from the show, all you need to do is head to heyjencasey.com/itunes  to share some love! Struggling to effectively coach your clients? Learn how to reframe the 12 most common limiting beliefs, so that you can facilitate faster client breakthroughs! Download it free at: heyjencasey.com/guide   For all referenced episodes, visit: heyjencasey.com/235