Dan Allison is the founder of Feedback Marketing Group, a marketing and sales consulting firm that helps financial advisors to increase their growth by teaching methods to generate referrals from existing clients. Today Dan joins the show to discuss how he uses his background in behavioral psychology to help his clients to find more referrals by reducing their mental barriers, allowing them to be more open to the possibility of new clients.  Listen in as Dan shares the five key points that he focuses on when helping generate more referrals, including being educated on the services your firm provides. You’ll learn the importance of showing that you actually care about your clients, what your introduction strategy should be, and more. For show notes and more visit: https://www.kitces.com/153