In today’s episode, Kiri speaks with Jack Ogilvie, Partner at Acadia, where he coordinates a team that designs service solutions for clients who are looking to make the best use of every marketing dollar - whether that is through SEO, performance media, Amazon and retail media, analytics, or organic social. Make sure you tune in to find out more! Jack has the good fortune to speak with 10+ brands each week about their marketing issues and needs and combined with 16 years in the industry across all functional areas, this allows him to pattern-match quickly and ask some great questions.  Before Acadia, Jack started and built a digital marketing agency Techwood Consulting, which was acquired by Acadia approximately two years ago.