Perry Marshall is digital marketing royalty and in this episode, we discuss how to apply the 80/20 principle to your digital marketing efforts to multiply the results of your marketing time and energy whilst reducing time spent on low-value work. You’ll also learn how your customer base would support an additional premium pricing option that can generate significantly more profit than your base products or services, and Perry shares his formula for identifying and pricing this option. For show notes and a free bespoke plan to increase your website’s traffic, leads, and sales, visit https://exposureninja.com/episode52