Create Market Urgency Utilizing the Heroes Journey with Breene Murphy

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Create Market Urgency Utilizing the Heroes Journey with Breene Murphy

FromB2B Growth

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Length:

19 minutes

Released:

Jan 2, 2023

Format:

Podcast episode

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In this episode, Benji talks to Breene Murphy, the Vice President of Strategy and Marketing at Carbon Collective. Discussed in this episode:The use of time, stakes, challenges, and rewards in marketingHow to invite your ICP into a storyRemoving friction in the buying process

Released:

Jan 2, 2023

Format:

Podcast episode

Titles in the series (100)

A daily podcast for B2B marketers. 4 million downloads and over 2,000 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.

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Create Market Urgency Utilizing the Heroes Journey with Breene Murphy

Create Market Urgency Utilizing the Heroes Journey with Breene Murphy

Description

Titles in the series (100)

More Episodes from B2B Growth

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