21 min listen
Influencer Marketing in a Recession: Strategies for Success, with Amisha Gandhi
FromB2B Growth
ratings:
Length:
25 minutes
Released:
Jan 16, 2023
Format:
Podcast episode
Description
In this episode, Benji talks to Amisha Gandhi, the SVP of Marketing at Tipalti. We are in a time where organizations are tightening their belts, we’ve seen layoffs, a lot looms over 2023. Given the current climate, is influencer marketing something we should be focused on? If so, how can get the most out of it?Discussed in this episode:The common mistake in thinking influencer marketing is for social onlyFull funnel influencer marketing examplesHow ABM & influencer marketing can work in tandem
Released:
Jan 16, 2023
Format:
Podcast episode
Titles in the series (100)
1120: 3 Approaches to Keep Content Marketing Fresh w/ Neil Morgan: In this episode we talk to Chief Marketing Officer at . Want to get a no-fluff email that boils down our 3 biggest takeaways from an entire week of B2B Growth episodes? Sign up today: We'll never send you more than what you can... by B2B Growth