Like it or not, we are still living in a world where virtual events continue to be a necessity. In order to accommodate the widest possible audience, getting your virtual events dialed is imperative to ensure that you enable optimum engagement. And what’s fortune is that we do live in an era where technology exists to make these types of events not only possible but incredibly engaging.Instead of fighting the “new normal”, my guests today, Michelle Garrison and Daniel Moss from We and Goliath took a forward-thinking approach and focused on updating and optimizing virtual events to keep your attendees interested and engaged.There are benefits to putting on your event in the virtual (or hybrid) space. First, you are no longer limited to local audiences (or ones with the facility to travel to your locale). Second, virtual events by their very nature include a built-in mechanism that create materials that can be repurposed to allow a one-time, in-person event to gain increased reach and a bulk of materials that can be shared for years to come. In fact, assets created in one year can be used to promote future events. Our conversation today is jam-packed with great tips, clever breakout activities, and ways to make your next event shine. The events Daniel and Michelle have helped create over the years  have helped organizations turn their in-person events into international events and have even helped increase online attendance by over 7x of their previous years' in-person attendance.If you are seeking to put on an event, this show is a must-listen.Links: Pledgling Give Butter We and GoliathAsk: ASK: Create coalitions. team up across spaces and support each other. Check out this video: https://www.youtube.com/watch?v=QFsNL_EWA9AEmbrace the efficiency that virtual events provide to make connections you never could at an in-person event.