Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Ep 81: Who you need to BE to get things DONE with Sobia Zafar from the Taaleem Foundation

Ep 81: Who you need to BE to get things DONE with Sobia Zafar from the Taaleem Foundation

FromRelish THIS: The Nonprofit Marketing Podcast


Ep 81: Who you need to BE to get things DONE with Sobia Zafar from the Taaleem Foundation

FromRelish THIS: The Nonprofit Marketing Podcast

ratings:
Length:
53 minutes
Released:
Apr 5, 2022
Format:
Podcast episode

Description

Setting big goals for your organization can be daunting. Are your plans and projections realistic? Are you reaching too far? Not far enough?Getting to that “sweet spot” of planning and projections feels comfortable. But, as we chatted about in last week’s episode, that’s not real commitment. Commitment happens when you land in the zone of uncertainty—enough that you aren’t sure if you can make it happen but certain enough that you can’t NOT make it happen.And here’s the deal… all of this stems from your place of BEing rather than what you are DOing. See, most of us start from the position of DOing when looking at the outcomes we would like to create. However, when one shifts that perspective and approaches every moment from the perspective of BEing, magic happens.On today’s episode, I speak with Sobia Zafar, who is on the board of the Taaleem Organization, a nonprofit based in Pakistan that brings education to those who need it the most. They currently have eight schools in the country and have a goal to raise $12 million in the next three to five years to help improve infrastructure and promote educational change in the region. Sobia is committed to making this happen. Her father founded the schools and she is helping to take them to the next level with this round of capital that will enable them to expand, improve infrastructure, and level up the services they provide.During our conversation, she recognized the power of BEing when compared to simply having another to-DO list.If your organization is looking to level up, this conversation shows a way to evaluate what you have working for you and how to start adding elements to your organization's success. I hope you enjoy our talk as much as I did. Links: Taleem Foundation Sobia Zafar CoachingAsk: Don’t make a to-do list, today, make a to-be list. Take inspired and disciplined action.
Released:
Apr 5, 2022
Format:
Podcast episode

Titles in the series (100)

Are you looking for ways to shorten your marketing learning curve and strengthen your organization’s ability to survive and thrive? Welcome to Relish THIS, a show for purpose-focused leaders seeking to leverage the power of marketing to fuel their organizations’ growth. Each week your host, Stu Swineford – author of Mission Uncomfortable: How Nonprofits can embrace purpose-driven marketing to survive and thrive (https://missionuncomfortablebook.com) – talks with a purpose-focused leader or marketing ecosystem expert to explore ways to transform lives through marketing. Using the techniques developed working with hundreds of for- and nonprofit organizations at the digital marketing agency he co-founded, Relish Studio (https://relishstudio.com), he inspires you to take action to improve your organization's ability to shine.Are you feeling stuck with your outreach? Not sure if your message is reaching anyone – much less the right audience? Do you view your marketing as a cost rather than an investment in your organization’s health and growth? If so, Relish THIS is the podcast you have been looking for.If you are seeking to take your organization to the next level and take the mystery out of your marketing, you are in the right place. With Relish THIS, you’ll learn that you are not alone. The roadmap for a successful marketing campaign is at your fingertips. This marketing podcast explores ways your organization can adjust its relationship to marketing to build relationships that will fuel your growth. Learn how to develop and nurture relationships through authentic marketing tactics like email marketing, content marketing, brand story development, social campaigns, effective landing page design, cause marketing, funnel creation, paid search, SEO, and much more. Learn how you can apply purpose marketing throughout the stakeholder lifecycle and nurture relationships to create thrust in your business. Relish THIS anchors its conversations in the audience engagement lifecycle – a framework that identifies each step of the stakeholder journey – from initial interest to lifelong advocate and supporter. By optimizing each phase – ATTRACT, BOND, CONNECT, and INSPIRE – we’ll dig into what makes any organization's marketing successful and how to ensure that you have a roadmap to win. Each week, Stu and his guest have a thoughtful, in-depth conversation about what’s working, what’s not, where one can take their organization and how to get there quickly and effectively. Relish This is all about creating opportunities to expand your mission through marketing.If you find yourself struggling with marketing your nonprofit or purpose-focused business and are looking for fresh ideas for how to motivate your team, engage your stakeholders, build your volunteer and donor base, encourage repeat business, and inspire your existing connections to promote your organization, Relish THIS is here to help. Each episode unearths marketing gold that can be applied to your own organization to help you reach your goals.Stu and his guests explore a full range of business-building topics that will help your organization expand your mission. Most guests say they come away with a laundry list of ideas to take back to their team to improve their performance and fuel their organization’s ability to connect with it’s target audience. Team-building, organization and process development, motivational techniques, fundraising, how to inspire ALL your stakeholders, and the nuts-and-bolts of running a successful marketing campaign and process… all of these and more are explored on this weekly, hour-long show.Get ready for action with Relish THIS!For more or to listen to past episodes, check out http://relishthis.org