At the core of most associations, our job is to provide our members with professional growth, programs, services, and resources. As we deliver on these promises, it can be easy to fall into a pattern and not think of change. We hear all the time how change is necessary to stay current, but where do we start? How do we reevaluate our events, programs, and services even if they are doing just fine? What is the approach we can take to our boards to see the change through so we aren’t last? Our guest today will be able to navigate us through all these hurdles and more. Tonya Suits, CAE, IOM, is the President and Founder of Centric Association Management, which she founded in the summer of 2022. Her experience includes event planning, board and governance relations, committee and volunteer management, day-to-day business, developing and managing certification programs for clients, providing quality customer service, and managing social media platforms, marketing initiatives, and communication channels.