On this episode, Shane Barker and Greg Poirier discuss why brands should strive to get the right product-market fit. Greg draws on his experiences to depict how having the right product-market fit helps companies get a strong foothold in the market. Greg also explains how product-market fit can be a curse and a blessing for SaaS startups. Tune in to the episode here: https://shanebarker.com/podcast/decoding-the-product-market-fit-with-greg-poirier/  Here’s a guide to help you find the right audience for your business: https://shanebarker.com/blog/audience-motivation-content-marketing/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.