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Episode 105: How brands should respond to the rising cost of living

Episode 105: How brands should respond to the rising cost of living

FromMintel Little Conversation


Episode 105: How brands should respond to the rising cost of living

FromMintel Little Conversation

ratings:
Length:
44 minutes
Released:
Oct 24, 2022
Format:
Podcast episode

Description

Host Sam Dover gathers a group of consumer lifestyle, personal finance and economic experts to answer questions about the rising cost of living in the UK. What does the data show about consumer optimism for the future and how their priorities are changing, specifically around entertainment, beauty, sustainability, wellness and ethics? How strong is brand loyalty in such a volatile environment where consumers find themselves trading down for better value? What is the experts' best advice for small players navigating this crisis? Listen now to find out! 
For additional research, insights and recommendations on how brands should navigate the cost of living crisis, check out our on-demand 2022 British Lifestyles webinar (http://instagram.com/mintelnews/ (https://)rhttp://register.gotowebinar.com/register/8947013513475903245?source=Event+page+website (egister.gotowebinar.com/register/8947013513475903245?source=Event+page+website)).
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Host: Samantha Dover, Category Director, Mintel Beauty & Personal Care.


Guests: Toby Clark, Director of EMEA Research, Mintel.
Richard Shepherd, Category Director, B2B, Social and Economic Research, Mintel Reports UK.
Francesca Smith, Consumer Lifestyles Analyst, Mintel Reports UK.
Released:
Oct 24, 2022
Format:
Podcast episode

Titles in the series (100)

Little Conversation brings you fresh ideas and new perspectives on how consumers eat, drink, shop, groom and think. From the rise of veganism to the future of social media and the urgency of sustainability in beauty, Mintel experts discuss key topics affecting today’s consumers in a fun, entertaining and informal way.