Billions of consumers use asynchronous messaging with friends daily. Consumers today, have shifted the expectations of engagement and have allowed brands to communicate with them at a place and time of their choosing. Digitally savvy customers are preferring chat and messaging as their preferred channel of interaction. To summarize, Asynchronous service options meet customers “where they live”! In this podcast, the focus will be on the rise of Asynchronous messaging, usage of messaging as a channel of interaction, benefits, the role of automation driven technology within messaging, recommendations, and best practices to implementing asynchronous messaging as a channel to connect with customers. Speakers: Amit Luthra, SVP Operations, Teleperformance Rajan Ghosh, Customer Experience Strategist, Teleperformance