Owner of Atlanta Personal Injury Law Group, Jennifer Gore-Cuthbert's firm has grown 7200% since opening just under a decade ago. She has served over 5,000 clients and recovered hundreds of millions of dollars. A recent addition to the INC. 5000 list, her firm is one of the fastest-growing in the nation. She is also a mother who infuses her core values into both her professional and personal life.How does a firm with such explosive growth keep hiring on track with the increased caseload? Systems and Automation. Jennifer shares her insights on hiring before there is a need and the power of automation to buy you freedom. She also touches on the importance of creating a company culture with intention and how she runs her family with the same attention as her business. Key takeaways:

Treat hiring like a lead pipeline. Know where each candidate is in the funnel, automate as much as possible, and leverage technology so the cream rises to the top - saving you time in the process. 

Culture is guaranteed. But creating a culture that aligns with your values requires attention and intention in equal measure.

Understand the origin of your vales. Were they simply inherited? Or are they what you truly believe? Evaluate and recommit to the ones that resonate with you. Release the rest. 
Links and Resources
Tip The Scales Podcast
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Maria Monroy Instagram
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LawRank Website
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Atlanta Personal Injury Law Group Gore Website
Jennifer Gore-Cuthbert LinkedIn