Affectionately known as the world's worst competitive long driver, Tyler “Sully” Sullivan had a problem: his clubs kept breaking. After cashing out his 401k, designing a club with 4 university students, and boosting a few videos on Facebook, his “Smash Hit” brand was on its way...This episode is packed with useful insights on how to think about your time as a founder and ensure your focus is applied to what matters most. Enjoy!KEY TAKEAWAYS FROM THE EPISODEEarn more, do less: Look for the big levers.Communicate appropriately on each medium.Email is not dead!Hire great people, and get out of the way.TODAY'S GUESTSTyler “Sully” Sullivan is the founder of Bombtech Golf and eCom Growers. From long hours of grinding to working less than 20 hours a week, Sully proves the power of leveraging as the secret to scaling productivity and profitability. With only two full-time employees, Bombtech Golf, a high-performing factory direct golf club, has been an amazing 8-figure brand!If you’re a golfer, explore Bombtech Golf products at https://www.bombtechgolf.com/ Scale your brand with eCom Growers. Visit their website at https://www.ecomgrowers.com/ Start connecting with Sully on LinkedIn. If you want to learn more about the eCommerce Growth Plan for your brand click here:https://mindfulmarketing.co/products/full-growth-planIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://mindfulmarketing.co/applyWant to join a network of founders and executives who know your unique challenges in scaling your E-com brand from 7 to 8 figures? Apply to join our Ecom Executives Mastermind here: https://Mindfulmarketing.co/mastermind