Learn what consumer behavior is and how to influence it to increase sales and brand growth.
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When is comes to making buying decisions, it’s logical to think we all weigh up the pros and cons to come to a logical reason to buy. 
But it doesn’t happen that way. Which is why your brand of car is different your friend’s and your brand of TV is different to your neighbour’s.  
Our primitive brains are constantly processing information at lightning speed and each person processes information differently. 
Most buying decisions are made in the sub-conscious mind and there are 5 Powerful Factors Influencing Consumer Behavior. 
In this article, you’ll learn what they are and how to use them to influence your audience and grow your sales. 
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