By the end of this episode, you’ll understand the brand strategies of some of the world’s top brands and agencies and the strategic elements they use for success.

? Learn more: https://brandmasteracademy.com/brand-master-podcast/

First, you’ll learn what brand strategy is and the role it plays in the success of top brands.

Next, we’ll cover the essential brand strategy elements which include brand purpose, brand vision, brand mission, brand values, brand positioning, brand personality, brand storytelling and brand identity.

We’ll then discuss why brand strategy templates are less effective than processes before taking a look at some of the world’s best examples of brand strategy and strategic branding which include:

Chipotle, Tesla, Zappos, Dollar Shave Club, Old Spice, Harley Davidson, Dove, AirBnB & Even Headphones.

For more brand strategy resources and downloads visit https://brandmasteracademy.com/