Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

055 | Building Brand Equity

055 | Building Brand Equity

FromBrand Master Podcast


055 | Building Brand Equity

FromBrand Master Podcast

ratings:
Length:
8 minutes
Released:
Jan 27, 2021
Format:
Podcast episode

Description

In this episode, you’ll learn how to create brand equity so you can increase the value and awareness of your brand, and the willingness of your audience to choose you.

? Learn more: https://brandmasteracademy.com/brand-master-podcast/

First I’ll give you a quick brand equity explanation so you understand the meaning and importance of this branding term.

Then, I’ll dive headfirst into this 10-step process that you can take into your branding and marketing efforts to ultimately grow your brand including these techniques.

Building Visual Awareness
Using Effective Positioning
Communicating Your Brand Difference
Engaging With Brand Personality
Leveraging Brand Storytelling

By the end of this episode, you’ll have an actionable plan to begin growing your brand equity and the value of your business.

For more brand strategy resources and downloads visit https://brandmasteracademy.com/
Released:
Jan 27, 2021
Format:
Podcast episode

Titles in the series (100)

The Brand Master Podcast is a show dedicated to helping branding professionals and entrepreneurs to build brands using strategy, psychology, and creative thinking. Branding is far more than aesthetics. To build a brand that connects you need positioning, brand personality, a human persona and brand voice, communication and messaging frameworks, storytelling techniques. All of this and more are covered right here, through actionable tips, techniques, and systems. If you want to brand like a master, the brand master podcast will show you how. For more brand strategy resources visit www.brandmasteracademy.com