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Hamid Ghanadan Talks about Persuading Scientists and Content Marketing

Hamid Ghanadan Talks about Persuading Scientists and Content Marketing

FromLife Science Marketing Radio


Hamid Ghanadan Talks about Persuading Scientists and Content Marketing

FromLife Science Marketing Radio

ratings:
Length:
57 minutes
Released:
Apr 6, 2015
Format:
Podcast episode

Description

Hamid Ghanadan wrote the book on marketing to scientists. Persuading Scientists: Marketing to the World's Most Skeptical Audience lays out his vision of content-centric marketing and provides a primer …
Released:
Apr 6, 2015
Format:
Podcast episode

Titles in the series (100)

I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective.