If you're a REALTOR struggling to engage your audience, this episode is for you. Kyle Draper, a social media expert, shares a crazy sales story involving Leigh and explains how that experience motivated him to do better. Dive into this fun episode and find out exactly how storytelling can improve your business, and how to do it. Key takeaways to listen for The most important skill you should develop What to talk about in social media posts Biggest mistake REALTORS make How to engage with your audience  Resources mentioned in this episode Mortgage Company Expert Podcast Chelsea Peitz The MindShare Podcast About Kyle Draper Kyle is a former Youth Pastor and social media expert who helps REALTORS discover and leverage their personal stories to attract millions of dollars in buyers and sellers. Connect with Kyle Website: www.kyledraper.com Podcast: The Social Media Mindset   Connect with Leigh Please subscribe to this podcast in iTunes or in the Podcasts App on your phone, and never miss a beat from Leigh by visiting https://leighbrown.com. DM Leigh Brown on Instagram or on Twitter or any social networks by clicking here. Subscribe to Leigh's other podcast Real Estate From The Rooftops! Sponsor If you’re tired of doing real estate alone, enroll in  Leigh Brown University and be sure to use your special “CSIRE” discount code at checkout for $10 off your subscription.