Failure- to so many it's such a weighted word. It's a 'bad word'. We avoid failing at all costs. But avoiding failure is just us failing ahead of time. What if failure isn't a bad thing? What if we could fail on purpose? We are the ones who decide what failure means to us, and we are the ones who cause those negative emotions. Once we choose to change how we look at and feel about failure, our fear of failure will dissolve.  Show Notes: