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Building A Competitive Orthodontic Practice with Michelle Shimmin of Shimmin Consulting

Building A Competitive Orthodontic Practice with Michelle Shimmin of Shimmin Consulting

FromThe Golden Age of Orthodontics


Building A Competitive Orthodontic Practice with Michelle Shimmin of Shimmin Consulting

FromThe Golden Age of Orthodontics

ratings:
Length:
31 minutes
Released:
Dec 9, 2021
Format:
Podcast episode

Description

In this podcast, we speak with Michelle Shimmin of Shimmin Consulting. Since 1990, Michelle has been an international lecturer and trainer consultant in the field of orthodontics. She shares with us the different elements of running a practice, including protocols for training and hiring employees, how to encourage their growth and development, and the value of adding a remote team for your practice. Listen in to this episode to learn more about how Michelle works with clients to build competitive orthodontic practices. We cover important topics like: Michelle’s advice on finding high-quality staff for your practice; using your employees as ambassadors for your practice to find great employees The importance of effective training tools for onboarding protocols Setting up internal pay structure for employees to encourage engagement and professional growth & development Digital marketing and adding remote team members and what roles they can provide for the business Creating expectations and processes for virtual team members Key Takeaways: The key to employee retention is setting up your employees with a known internal structure. This encourages engagement and motivation to continue professional growth & development, adding value to your team. Setting your employees up for success starts with great training tools and onboarding protocols that train employees properly. The industry has grown and changed rapidly and digital marketing and remote opportunities for employees can be very valuable to the practice. About Michelle Shimmin: Michelle Shimmin is the owner of Shimmin Consulting. Michelle is an International lecturer, trainer and consultant who has been in the field of orthodontics since 1990, working as a Registered Dental Assistant, teaching orthodontic assisting, marketing, financials, treatment coordinating and practice management. Michelle travels the country and helps transform orthodontic offices on their systems to promote training, growth, and success through a comprehensive practice approach. https://pplpractice.com/
Released:
Dec 9, 2021
Format:
Podcast episode

Titles in the series (58)

Are you an Orthodontist wondering how to grow your practice in this fast-paced, competitive marketplace that seems to be changing every day? The Golden Age of Orthodontics, formerly The Survival Guide for Orthodontists podcast, is dedicated to making you the authority in orthodontics to prospective new patients in your community. Dr. Leon Klempner and Amy Epstein, co-founders of People & Practice, know the business of orthodontics. They bring you insights, tips and guest interviews focused on helping you thrive in a massively disrupted industry. Put more patients in chairs by competing on expertise and trust, not the lowest fees. Dedicated to making you the authority in orthodontics.