54 min listen
Ep 74: All Killer No Filler: Presell Pages Every Damn Time (Copy Edition)
FromDTC Podcast
ratings:
Length:
32 minutes
Released:
Feb 13, 2021
Format:
Podcast episode
Description
Subscribe to DTC Newsletter - https://dtcnews.link/signup
This week’s All Killer No Filler is the second half of our presell page discussion - and this time; we’re talking copy!
A middleman between your ad and shopping cart, your presell page acts as a salesperson by supporting the customer, giving them a nudge, and providing the info they need to convince them to purchase your product or service. The role of the presell is to eliminate any doubts and make the purchase irresistible.
Pilothouse copywriters extraordinaire Alora Bossy and Brad Knell are here to break down exactly what you need to do to ace your presell page copy.
Inside this pod, you'll find:
? How to engage your audience by creating a strong avatar
? A gentle reminder that your copy doesn't need to be a literary masterpiece
? Why research and customer reviews are your best friend when it comes to presell page copy
? Helpful copy formulas to help strategize your messaging
Take a listen to the pod, then sign up for DTC+ and join our Build a Presell Page Challenge, February 24-26.
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
This week’s All Killer No Filler is the second half of our presell page discussion - and this time; we’re talking copy!
A middleman between your ad and shopping cart, your presell page acts as a salesperson by supporting the customer, giving them a nudge, and providing the info they need to convince them to purchase your product or service. The role of the presell is to eliminate any doubts and make the purchase irresistible.
Pilothouse copywriters extraordinaire Alora Bossy and Brad Knell are here to break down exactly what you need to do to ace your presell page copy.
Inside this pod, you'll find:
? How to engage your audience by creating a strong avatar
? A gentle reminder that your copy doesn't need to be a literary masterpiece
? Why research and customer reviews are your best friend when it comes to presell page copy
? Helpful copy formulas to help strategize your messaging
Take a listen to the pod, then sign up for DTC+ and join our Build a Presell Page Challenge, February 24-26.
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
Released:
Feb 13, 2021
Format:
Podcast episode
Titles in the series (100)
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