Subscribe to DTC Newsletter - https://dtcnews.link/signup
In this cast we invite longstanding team member Brett to join us. We talk about what's working in lead generation, and the holistic approach to multi-touch marketing you need to make things work in today's environment. We also talk about what Ecommerce entrepreneurs can learn from lead generators and vice versa 

What's Working with Lead Gen in 2020  
Benefits from Lockdown for Lead Generation  
How has Lead Generation Evolved in the last 5 years  
Optimium form length (push the info onto the phone)  
Multi-touch marketing for lead gen (incorporating SMS + Push)  
Lead Generation Ad Content (What Works?)  
Which Niches are Popping for Lead Gen?  
Automation and aggregation in the Lead Gen space  
Telemedicine Client with multiple Touchpoints  
Server to Serve Tracking - Benefits, what it enables, how to set it up  
Main takeaways: Smarter customers and more automated middlemen

Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video