28 min listen
Ep 71: Sipping the DTC Cocktail with Avec Drinks’ Dee Charlemagne
FromDTC Podcast
ratings:
Length:
35 minutes
Released:
Feb 2, 2021
Format:
Podcast episode
Description
Subscribe to DTC Newsletter - https://dtcnews.link/signup
How we drink is changing. The pandemic has seen a major rise in at-home alcohol consumption and a simultaneous call for healthy alternatives to spirits and mixers.
Denetrias “Dee” Charlemagne is a co-founder of Avec Drinks, a high-flavour low sugar mixer challenger brand that launched in June of 2020.
Avec Drinks has arrived at the perfect time offering premium mixer to pair with premium spirits, that appeal to calls for healthier (and tastier) drinking options.
Not even a year old, the pod takes a behind the scenes look at Avec Drinks' early growth and DTC strategy including:
Their organic first approach
Plans for a 2021 paid strategy
The benefits of building a creative community
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
How we drink is changing. The pandemic has seen a major rise in at-home alcohol consumption and a simultaneous call for healthy alternatives to spirits and mixers.
Denetrias “Dee” Charlemagne is a co-founder of Avec Drinks, a high-flavour low sugar mixer challenger brand that launched in June of 2020.
Avec Drinks has arrived at the perfect time offering premium mixer to pair with premium spirits, that appeal to calls for healthier (and tastier) drinking options.
Not even a year old, the pod takes a behind the scenes look at Avec Drinks' early growth and DTC strategy including:
Their organic first approach
Plans for a 2021 paid strategy
The benefits of building a creative community
Subscribe to DTC Newsletter - https://dtcnews.link/signup
Advertise on DTC - https://dtcnews.link/advertise
Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
Released:
Feb 2, 2021
Format:
Podcast episode
Titles in the series (100)
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