In the first part of this Feature, Mark Mastrandrea (Brazil), Co-Founder at IKONICK, comes onto the show to talk about his journey into building the brand, IKONICK. IKONICK was made between Mark and his co-founder Jeff Cole as a way to provide affordable art pieces that always inspire. Through triumphs such as overcoming his high school senior year soccer team to coming from nothing to creating a new company out in Los Angeles, Mark is here to talk about everything you could accomplish when you put your mind to it. Here's his story.   In part one, Mark discusses The Founder’s origin story; Journey to creating IKONICK; Turning your own obstacles into reasons to motivate you; Motivating yourself through in a post-COVID world; Building a company in Los Angeles; And so much more.    Join us while Ramon Vela interviews Mark in Part 1 of this episode and listen to him share the inside story of a brand. For more on IKONICK visit: https://ikonick.com/ Visit our sponsor: Retention Science - RetentionScience.com