I’m officially working on the secrets trilogy… Let me show you behind the scenes of how I’m doing it. On this episode Russell breaks down his process as he begins working on his Traffic Secrets book. Here are some of the informative things you will hear in today’s episode: See why it takes a few days of planning before Russell will actually begin to write the new book. Find out why Russell is re-writing parts of both his Dotcom Secrets,and Expert Secrets books. And find out how Russell is using Trello to arrange all three of his books to make sense. So listen here to hear Russell’s awesome way of getting his framework all together before he actually begins writing. ---Transcript--- What’s up everybody? This is Russell Brunson and I want to welcome you to the Marketing Secrets podcast, I’m so excited for you to be here today. Alright everybody, so first off, I hope everything is going amazing in your life and if you’re struggling with anything, then I hope today I’ll help cheer you up a little bit. I’m feeling really, really good right now. I just dropped my kids off at school and they had me listening to crazy songs, which always helps. But right now, I am in lockdown other than taking my kids to school, where I am forcing myself to stay at home locked in a room to write my book. And if any of you guys have ever written a book before you know there’s a ton of pain associated with writing a book. It is by far the hardest task I have ever done. So I had to literally force myself, and lock myself in a room. In fact, let me walk you through what’s been happening since Funnel Hacking Live. So Funnel Hacking Live happened, it was insane. For those of you guys who were there, you know, those who weren’t there, you are going to be there next year because you don’t want to miss out again. I did a whole podcast, I shared a whole bunch of podcasts kind of going through the last, everything that happened at Funnel Hacking Live, the ups the downs, the amazing-ness, it was such an amazing event. Some of you guys have asked updates on Andy, Andy was the guy at Funnel Hacking Live, Garrett kind of brought onstage and he ended up signing up for the Two Comma Club X and everyone was freaked out and nervous about him, and it’s fascinating. In fact, he messaged me because in there I talked about, I said that he had, his dad had a multi million dollar business and stuff like that and he was probably going to help him and Andy messaged me and he’s like, ‘Dude, I listened to your podcast, that’s not true.” I’m like, ‘What do you mean?” HE’s like, “My dad is not helping me. This is me, I’m doing this myself. I put together a tshirt funnel when I got home and the tshirt funnel made more than enough to cover the first month’s payment. This month I’m working on my next project, which is going to make even more.” And he’s doing it by himself, and it’s crazy what happens when you’re put in the state where you’ve got to be resourceful. And he’s figuring it out all by himself, which is super cool. I’m proud of him for doing that. I told him, I said, ‘for 2500 bucks in month one is not too shabby. It covered the cost of coaching, my goal is to help you make 2500 a month.” Excuse me, “2500 a month is to make 25 grand a month, then 250,000 a month and then millions a month and go from there.” and he’s like, “That’s what I’m talking about. I want to do that.” So it’s been fun watching him over the last 30 days since Funnel Hacking Live, watching him grow and then after Funnel Hacking live, and people ask us, “Why do you guys do Funnel Hacking Live at the very beginning of the year?” And for me it’s like, first off, there’s a ton of stress associated with it, I want to get it over with. It’s like, if I could just get this over with at the beginning of the year that’d be awesome. But number two is it’s also I feel like, setting the tone for our entire community for the year. So I love bringing people together and we get everybody moving and momentum happening a