Social Media is Not Your Problem

FromSocial Pros Podcast

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Social Media is Not Your Problem

FromSocial Pros Podcast

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Length:

48 minutes

Released:

Sep 26, 2014

Format:

Podcast episode

Description

Scott Stratten, President of UnMarketing, joins the Social Pros Podcast this week to discuss his new book UnSelling: The New Customer Experience

Released:

Sep 26, 2014

Format:

Podcast episode

Titles in the series (100)

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Jay Baer of Convince & Convert and Adam Brown of Salesforce. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

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Ethical Public Relations in the New Age of Wikipedia: David King, Founder and Director atEthical Wiki, joins theSocial Pros Podcastthis week to talk about the impact Wikipedia has on social media in today’s world, ... by Social Pros Podcast
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Do Your Followers Know the Background? All Yodeling in Context: Jennifer Beechen, Digital and Integrated Marketing Director atWhiteWave Foods, joins theSocial Pros Podcastthis week to discuss managing several brands as an umbrella company, integrating customer ... by Social Pros Podcast
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The 3 Social Media Lessons of 2013 – And What’s In Store for 2014: This week, we have a very specialYear in Reviewepisode ofSocial Pros. Jay, Jeffrey, Zena, andJess Ostroffdiscuss content, collaboration, free lunches, predictions for 2014, predictions for ... by Social Pros Podcast
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How to Be Careful Without Being Boring: Jason Miller, Social Content Manager atBeam Global, joins theSocial Pros Podcastthis week to discuss the complex legal issues of running an alcohol-related brand’s social media ... by Social Pros Podcast
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Why Human-Curated Content Outstrips Computers Every Time: Elias Roman, Co-founder ofSongza, joins theSocial Pros Podcastthis week (on the 99th episode!) to discuss the undeniable power of excellent curation, delivering content to users ... by Social Pros Podcast
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You Do Not Own Your Audience by Social Pros Podcast
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The Truth about Google + for Business (and Content Marketing): Martin Shervington, Founder and Community Manager of Plus Your Business, joins the Social Pros Podcast this week to discuss the current state of Google+ in the face of ... by Social Pros Podcast
48 min listen
Are You Keeping People Connected With Your Brand and Each Other?: Lauren Salazar, Director of Social Media forWeight Watchers, joins theSocial Pros Podcastthis week to discuss empowering the customer service team to embrace social as a ... by Social Pros Podcast
49 min listen
Put Yourself on the Social Map: From Vagueness to Greatness: Erich Marx, Director of Consumer-Facing Interactive and Digital Media atNissan, joins theSocial Pros Podcastthis week to discuss the process of managing a huge, multinational brand’s ... by Social Pros Podcast
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3 Big Questions for Social in 2014: Celebrating 100 Episodes of Social Pros: Several esteemed former guests from the showjoin theSocial Pros Podcastthis week to celebrate the 100th episode and to discuss the current landscape of social, how ... by Social Pros Podcast
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Read the Room: Avoid Deadly Mistakes and Grow Your Brand: Gary Vaynerchuk- entrepreneur, CEO ofVaynerMedia, and author - joins theSocial Pros Podcastthis week to discuss his brand new bookJab, Jab, Jab, Right Hook: How to ... by Social Pros Podcast
57 min listen
How Cabela’s Uses Social to Turn Customers Into Friends: Adam Buchanan, Social Media Manager at Cabela's, joins the first 2015 episode of the Social Pros Podcast to discuss the value of customer and employee ... by Social Pros Podcast
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Forget Best Practices - Get 100,000+ Likes with Your Genuine Voice: David Oliver, Chief of Police at the Brimfield Police Department in Ohio, joins the Social Pros Podcast this week to discuss the insane popularity of his department's Facebook page, ... by Social Pros Podcast
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Why the Corporate Blog is Not Even Close to Dead by Social Pros Podcast
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Why Being Nimble Was the Key to Success for This Social Media Strategist: Nick Cicero, Director of Client Strategy at Expion and co-host of the Social Pros Podcast, joins us today to discuss his experience onboarding new clients and training ... by Social Pros Podcast
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How to Capture the Excitement That’s Already There: Kevin Hunt, Corporate Social Media Manager atGeneral Mills, joins theSocial Pros Podcastthis week to discuss bringing social power back in-house, managing multiple brand stories at ... by Social Pros Podcast
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Do You Know When to Create and When to Curate?: Paul Haskell, Social Media and Content Marketer atOmaha Steaks, joins theSocial Pros Podcastthis week to discuss curation versus creation on different platforms, success in visually ... by Social Pros Podcast
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Get 1 Million+ Views by Leveraging Social Partnerships: Mike McCamon, Chief Community Officer at Water.org, joins the Social Pros Podcast this week to discuss transitioning a non-profit from direct mail to new media, the best way ... by Social Pros Podcast
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The One Thing You Can’t Teach in Social: Erica Campbell Byrum, Director of Social Media at Homes.com and ForRent.com, joins the Social Pros Podcast this week to discuss business to business social media education and support, maintaining authenticity ... by Social Pros Podcast
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In a Huge Company, Community Managers Become the Heroes: Amrita Sahasrabudhe, Director of Marketing atARAMARK Parks and Destinations, andBrian Marks, Director of Digital and Social Media atARAMARK Parks and Destinations, join theSocial Pros Podcastthis ... by Social Pros Podcast
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Why Canva is Taking Over Visual Social Media: Peg Fitzpatrick, Head of Social Strategy at Canva and Managing Partner of 12 Most, joins the Social Pros Podcast this week to discuss building a brand's online presence from the ... by Social Pros Podcast
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How Customer Service can Devastate Your Social Media Plans: Peter Shankman - entrepreneur, author, and consultant - joins the Social Pros Podcast this week to discuss the essentials of social media customer service, including managing social media presence, ... by Social Pros Podcast
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How Sprouts Farmers Market is Serving Up Social Retail Success: Dana From, Social Media Marketing Manager at Sprouts Farmers Market, joins the Social Pros Podcast this week to discuss scalability in the social field, finding the source of her ... by Social Pros Podcast
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Use Humor and Ridiculousness to Reach Your Audience by Social Pros Podcast
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Do it Backwards: Creating a Business for Your Content: Gregory Ng, CMO of Brooks Bell and host/producer of FreezerBurns, joins the Social Pros Podcast this week to discuss microwaving food on camera, Google+’s integration with YouTube comments, and how ... by Social Pros Podcast
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Why Social Media and Customer Experience Are Intertwined in a Lovers Embrace: Becky Carroll, Director of Social Media Strategy at PwC Consulting, joins the Social Pros Podcast this week to discuss the impact of trust (or lack of trust) on ... by Social Pros Podcast
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The Secrets to the Phenomenal Success of Copyblogger: Brian Clark, Founder of Copyblogger, joins the Social Pros Podcast this week to discuss the mechanics of a content-driven company, the teachability of content marketing success, and the ... by Social Pros Podcast
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How to Integrate Social Media in a True Omni-Channel Program: Siobhan Fitzpatrick, Director of Multi Channel at Homebase, joins the Social Pros Podcast this week to discuss integrating new marketing techniques into the traditional sales ... by Social Pros Podcast
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An Airline that Genuinely Delights Passengers using Social Media: Greg Hounslow, Emerging Media Advisor at WestJet, joins the Social Pros Podcast this week to discuss fostering a sense of community with social media amongst guests, how social ... by Social Pros Podcast
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How To Succeed With Visual Social Media Marketing: Jessica Gioglio, Social Media Strategist for Dunkin Donuts, and Ekaterina Walter, Co-founder and CMO of Branderati, join the Social Pros Podcast this week to discuss ... by Social Pros Podcast
53 min listen

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Social Media is Not Your Problem

Social Media is Not Your Problem

Description

Titles in the series (100)

More Episodes from Social Pros Podcast

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