Market Research for Micro, Small and Medium Sized Enterprises

By JOHN KABAA KAMAU

We have a presentation on Market Research on MSMEs that:

 

• Introduces the concept of market research

• Helps you understand key challenges that participants face in market research

• Creates understanding on why you should do market research and how this can help their businesses grow

• Shares affordable market research techniques and tools

• Language: English
• Publisher: BellTower
• Release date: Oct 22, 2022
• ISBN: 9798215127087

JOHN KABAA KAMAU

Mr John Kabaa is a thinker, innovator, strategy and risk management professional with over 12 years of experience in various industries. John has worked in quality and risk analytics at several major corporations in the US and Kenya. In his consulting role, he has worked on projects that required critical problem-solving skills to bridge the gaps in organizations. He holds a Bachelor of Science in mathematics and physics from the University of Nairobi and Kalamazoo College, and a Master of Science in physics from Central Michigan University. John is the co-founder of BellTower, a multidisciplinary consultative design group that tailors its solutions to match needs and aspirations while ensuring value addition and impact in each process. John is married and enjoys travelling, socializing, swimming, playing basketball and chess.

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