The First Steps to Starting Your New Business From Nothing: Everything You Need to Know - Easy Fast Results - It Works; and It Will Work for You
By Zane Rozzi
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About this ebook
Start your dream business now - even if you're in debt and making minimum wage.
You know you're destined for more than working for someone else. You're way too ambitious to spend your days making a profit for other people. You're also way too creative to be constrained by the policies and procedures of other companies. You know you're meant to be an entrepreneur. But, you have very little savings to invest in starting your own business.
We'll go through how to start any type of business of any size. But, it's important to acknowledge the truth: A large portion of the people in the United States, and every other first world country, are barely making enough money to cover rent, groceries, and day-to-day expenses, let alone having extra money to put aside for start-up capital for a business. So, we'll be spending a lot of time discussing how to start a one-person business with little or no start-up capital, then expand that business by taking it through a series of steps once the business is ready for the next stage of growth.
We'll also discuss the easy-to-understand business fundamentals that are crucial to successfully operating any type of business of any size. It's the basic fundamentals that determine whether the business succeeds or fails. The truth is, all that's necessary to get the results you want is for you to do a few basic fundamentals really well. Doing the basic fundamentals really well is always the fastest, easiest, and most effective way to get excellent results. Don't waste time on trendy advice that quickly fizzles out. Instead, learn timeless fundamentals that will always be relevant.
You'll be able to start applying what you've learned immediately after you've finished reading this book by using the example procedures, responses, strategies, behaviors, and action steps. It works; and it will work for you. Read this book, apply the information, and see for yourself.
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The First Steps to Starting Your New Business From Nothing - Zane Rozzi
The First Steps to Starting Your New Business From Nothing
Everything You Need to Know - Easy Fast Results - It Works; and It Will Work for You
Zane Rozzi
Copyright 2020 Zane Rozzi. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, distributed, or transmitted in any form or by any means, including photocopying or other electronic or mechanical methods, without prior written permission from the copyright holder. Exceptions are made in the case of brief excerpts in critical reviews. The information contained in this publication is made available solely to offer general information of interest. The author and publisher assume no responsibility for errors or omissions. This publication is provided with the understanding that the author and publisher are not herein engaged in rendering medical, legal, accounting, investment, or other professional advice or services. If medical, legal, accounting, investment, or other expert advice or assistance is required, the services of a competent professional person should be sought. Your level of success in realizing results is dependent upon a number of factors including your skill, ability, knowledge, effort, persistence, and a variety of other personal attributes. Because those factors differ between individuals, neither the author nor publisher can guarantee your success or any specific result. You alone are responsible for your actions and results in life and business. Any forward-looking statements contained within this publication are simply opinion and therefore not guarantees or promises of actual performance or results. Neither the author nor publisher make any guarantee you will achieve any specific results. Individual results are not guaranteed and will vary. Any statements or recommendations made by Zane Rozzi are simply his opinion. Such statements and recommendations might have been applicable to Zane’s Rozzi’s specific life circumstances, but may have no relevance to your own personal life circumstances. Determining whether or not any of Zane’s Rozzi’s statements or recommendations apply to your specific life circumstances is solely your responsibility. Zane Rozzi is not responsible for your actions. You are solely responsible for your actions. Your actions in life and business must be based on your own due diligence, not the opinion of Zane Rozzi. Nothing contained within this publication, or any of Zane Rozzi’s good or services, shall to any extent substitute for the sound judgement of the user. Neither the author nor publisher shall be liable for any losses, liabilities, or damages, including but not limited to indirect, special, or consequential damages, resulting directly or indirectly from the use of any information contained in this publication.
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Table of Contents
Starting a New Business with No Savings to Invest
Innovative New Ideas
Designing Your Product
Pushing Past Fear, Doubters, Naysayers, and Haters to Become Successful
Choosing the Right Business Model to Turn Ideas into Profits
Effectively Managing Your Time
Your Most Frustrating and Most Legally Complex Problem: Dealing with the Human Factor
Keeping Your Day Job and Starting Your Business Right Now
The Key to Your Business Success is also the First Thing a Bank Will Look at when You Ask for a Loan
How to Successfully Launch and Market Your Product to Make a Profit
How to Reach New Customers and Make More Sales
Increasing Your Prices Without Losing All of Your Customers
Negotiation Techniques to Develop Win-Win Solutions and Get the Most Value
What it Takes to Accomplish Your Goals and Get Everything You Deserve in Life — The End Matter
Starting a New Business with No Savings to Invest
Free Yourself from Your Day Job by Starting a New Business
We’ll go through how to start any type of business of any size. But, it’s important to realize, a large portion of the people in the United States, or any other first world country, are barely making enough money to cover rent, groceries, and day-to-day expenses, let alone having extra money to put aside for start-up capital for a business. So, we’ll be spending some time discussing how to start a one-person business with little or no start-up capital, then growing that business by taking it through a series of steps once the business is ready for the next stage of growth.
An increasing number of people are leaving traditional employment and becoming self-employed by starting a one-person microbusiness. This gives them tremendous freedom. They are free to do things their own way, make their own decisions, and make their own schedule.
Starting a microbusiness is actually a lot easier than you might think. The key is, a micro business is very small. The small size means you can start a microbusiness with no previous business experience and no long and complicated business plan.
Don’t fool yourself into thinking you need huge amounts of start-up capital, debt, equipment, employees, office space, or anything else. Don’t go out and buy a bunch of equipment, and don’t go into debt to buy new stuff for your business. You can start your own business with what you have right now. You can start a business with as little as an idea and a laptop.
Also, don’t fool yourself into thinking it’s going to take a lot of time to get started.
You can start small right now.
The only thing you need to turn your dream into reality is the courage to stop procrastinating and take action.
So quit fucking around and let’s make some money.
A lot of money.
But, don’t listen to the typical self-help guru telling you, Follow your passion and don’t worry about the money, because the money will come.
That sounds noble, gets views, and sells books, but that’s not the way the real world works.
The only person who makes money with that advice is the snake oil salesman selling you some get rich quick scheme.
I know, life is too damn expensive to get rich slow. Don’t worry, keep reading. I’ve got your back. Mixed in with all of the smartass remarks there’s a lot of usable real-world business advice in this book.
Simply being passionate about something is not enough to guarantee success. To be successful, you must also actually be good at what you’re doing. You should not jump into a business in which you have no skills or knowledge simply because you enjoy the work. You must know enough about the work to be able to do it well. Your customers won’t care how passionate you are about your work if your shitty product burns down their house.
To be successful in business, you do need to be passionate about your idea, but you must also have the real-world skills and knowledge necessary to do the work without sending someone to the hospital.
Your successful business idea must join the list of your strengths and knowledge with something you are passionate about.
That’s the easy part. Often, the most difficult challenge you will face as an entrepreneur is not external. The challenge does not come from market conditions, customers, competitors, banks, or other external parties. Instead, the biggest challenge actually comes from inside of yourself. The biggest challenge is the dreamer’s own fears, doubts, and hesitation.
If you don’t have the courage to take action, you’ll waste your time dreaming and working for someone else to make them rich—someone else who had the courage to take action.
To be successful, you must overcome your own internal insecurities and make the decision you’re going to take action. As soon as you take action, you’ve leaped past the hardest part.
If you are still sitting on the fence about getting started, always remember, action beats over-planning every single time. Don’t over plan. Stop doubting yourself. Find your balls or lady bits, stop listening to your family telling you to work a regular shitty job, and take action.
Developing the Core of Your Business
When first starting your own company, all of your initial efforts should be focused on building the essential core of your business. The core is the central idea of your business. The core is the absolute minimum that your business needs to operate.
For instance, for a toy company, the core is the toy. Everything is built around that core of the toy, whether it’s a children’s toy fire truck, or an adult’s toy rubber fist.
Someone out there is going to punch-in and make a lot of money aggressively filling that need.
To be successful, you must choose a core business that is sustainable for the long term. Don’t hop on the bandwagon and don’t chase fads. Fads come and go. Your business must be based on a core that has long-term potential. You don’t want to chase a fad that quickly disappears, and get stuck with a warehouse filled with rows upon rows of Gangham Style inspired rubber fists gently wobbling around in the breeze.
The core of your business is all you need to get started. As soon as you have the core of your business finished, you are ready to launch. You can build every other aspect of your business after you are up and running. Don’t procrastinate by thinking you are not ready yet. Learn as you go and do the other work as it becomes necessary.
Again, don’t be a dreamer stuck in never-ending over-preparation. Get out there and start making sales. A skilled salesperson won’t always close 100% of sales, but they can sell anything from anywhere.
If you think you aren’t ready, take a vacation to a low-income country’s tourist hot-spot and watch the street vendors hustle. All they have is an armful of trinkets and the perfect attitude. You have no excuses.
Keep Your Core Idea Simple
Often, when a business runs into problems with their product, it’s because the product is too complex. A simple product is much easier to manage. The less complicated a product is, the easier it is to test it, refine it, and improve it. The fewer features a product has, the less opportunity for errors you have to worry about. When first starting your business, keep your core idea simple. You can add features as your business grows.
If you find yourself running into problems with your new product, the solution could be eliminating features from your product. Instead of trying to offer a deluxe product with a large number of features, work on getting the core idea of your product done right. Make your product one simple idea done very well. That’s