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    9 THINGS I wish I knew when starting my business

    Sep 23, 2019 4 minutes

    Søren Kierkegaard, the Danish existentialist philosopher, said: "Life can only be understood backwards, but it must be lived forwards."

    I've been reflecting on the past decade with these words in mind, and identified some valuable nuggets of knowledge that would have helped that naïve immigrant who, after arriving in New Zealand, started his first business in 2009.

    After all, you don't know what you don't know!

    Here's a list of things I didn’t know but wish I knew when I started my business.

    1 Accounting is necessary

    Starting as a one-man-band I didn't have the first idea about how to set up my accounts or business properly. Initially I used only one account for both my business and personal stuff and thought

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