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Exploit How IM Differs From Classic Marketing Models
Exploit How IM Differs From Classic Marketing Models
Exploit How IM Differs From Classic Marketing Models
Ebook30 pages19 minutes

Exploit How IM Differs From Classic Marketing Models

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Classic marketing is mostly geared towards the idea that 80% of sales come from 20% of top customers. That's called the 80/20 rule. That's why when you walk into two different stores in a mall, they may have slightly different merchandise, but often it is very similar. They are trying to market to the mass of people whose tastes are mainstream and easy to predict, leaving less room for variety and innovation.

LanguageEnglish
Release dateMay 16, 2019
ISBN9781393373575
Exploit How IM Differs From Classic Marketing Models
Author

MUHAMMAD NUR WAHID ANUAR

I am one of the contributor for this book and you can check out other books from me at the end of the page. Thank you for buying. 

Read more from Muhammad Nur Wahid Anuar

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    Exploit How IM Differs From Classic Marketing Models - MUHAMMAD NUR WAHID ANUAR

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