Ebook279 pages2 hours
The Ultimate Guide to Medical Internet Marketing
Rating: 0 out of 5 stars
()
About this ebook
The Ultimate Guide to Medical Internet Marketing contains essential information that every practice should incorporate for successful patient acquisition. In this updated second edition, Dr. David Greene lays out the basics of the internet, search engines and websites along with techniques every practice needs for online success.
Currently, outside of "word of mouth" referrals, online marketing is the most cost effective acquisition method for new patients. There are many places to reach interested prospects online. The confusing part to medical professionals in how to deploy content and resources to reach those prospects!
Dr. Greene explains in easy to understand language how to properly build a website, promote it, along with publishing off site content to gain first page rankings. There are chapters on organic search engine optimization, video marketing, social media, email marketing and overall methods for setting up a sales funnel that produces new patients.
Most behavioral retargeting is not allowed now for healthcare campaigns. However, Dr. Greene explains the current ways to successfully accomplish it. Most medical providers ignore their online reputation, but as you will see in the book it is a huge mistake! Soliciting reviews and having positive content published will help, and best methods are explained.
Once all the information is presented, Dr. Greene then explains how to pull everything together for the most effective campaigns. This is a must read for any practice interested in the leading, cost effective methods for online patient acquisition!
Currently, outside of "word of mouth" referrals, online marketing is the most cost effective acquisition method for new patients. There are many places to reach interested prospects online. The confusing part to medical professionals in how to deploy content and resources to reach those prospects!
Dr. Greene explains in easy to understand language how to properly build a website, promote it, along with publishing off site content to gain first page rankings. There are chapters on organic search engine optimization, video marketing, social media, email marketing and overall methods for setting up a sales funnel that produces new patients.
Most behavioral retargeting is not allowed now for healthcare campaigns. However, Dr. Greene explains the current ways to successfully accomplish it. Most medical providers ignore their online reputation, but as you will see in the book it is a huge mistake! Soliciting reviews and having positive content published will help, and best methods are explained.
Once all the information is presented, Dr. Greene then explains how to pull everything together for the most effective campaigns. This is a must read for any practice interested in the leading, cost effective methods for online patient acquisition!
Related to The Ultimate Guide to Medical Internet Marketing
Related ebooks
Healthcare Internet Marketing: The Ultimate Guide for All Medical & Dental Providers and Practices Rating: 0 out of 5 stars0 ratingsQuick Guide to Healthcare Marketing Rating: 0 out of 5 stars0 ratings52+ Ways to Fill Your Beds and Grow Your Care Service: Attention Care-Home and Home-Care Owners and Managers Rating: 0 out of 5 stars0 ratingsGet More Patients Online 0 Dental Marketing Secrets to Grow Your Practice with Digital Dental Sales and Marketing Strategy Rating: 0 out of 5 stars0 ratingsDental Marketing Secrets: Digital Marketing Strategies to Grow Your Practice and Get More Patients Online Rating: 0 out of 5 stars0 ratingsThe Ultimate Clubhouse Playbook: Make Powerful Connections to Secure Your Next Promotion or Get More Clients and Customers Rating: 0 out of 5 stars0 ratingsGrow Your Clinic: And amplify your impact as a clinic for good Rating: 0 out of 5 stars0 ratingsOnline Marketing For Home Health Care Rating: 0 out of 5 stars0 ratingsFully Booked: Top Marketing Secrets Revealed to Dominate & Own Your Cosmetic Surgery Market Rating: 5 out of 5 stars5/5Internet Marketing Strategies Small Business Rating: 1 out of 5 stars1/5Dental Websites Demystified Rating: 1 out of 5 stars1/5The Ultimate Marketing Guide for Medical Practices Rating: 0 out of 5 stars0 ratingsMedical Marketing Toolkit (20 Golden Rules to Instantly Boost Your Medical Business) Rating: 0 out of 5 stars0 ratingsHealth Care Marketing Complete Self-Assessment Guide Rating: 0 out of 5 stars0 ratingsHow to Effectively Market and Manage a Private Medical Practice Rating: 4 out of 5 stars4/5In Search of Good Medicine: Hospital Marketing Strategies to Engage Healthcare Consumers Rating: 3 out of 5 stars3/5Implementing Telemedicine: Completing Projects on Target on Time on Budget Rating: 0 out of 5 stars0 ratingsHealthcare Providers: How to Promote Your Practice to a Well-Pay, Self-Pay Clientele Rating: 0 out of 5 stars0 ratingsHow To Be A Digital Doctor: A practical guide to mastering your digital skills as a healthcare practitioner Rating: 0 out of 5 stars0 ratingsThe Six Million Dollar Question: A Guide for Health Care Organizations Struggling with Cash Flow Rating: 0 out of 5 stars0 ratingsMedical Science Liaison A Complete Guide - 2020 Edition Rating: 0 out of 5 stars0 ratingsSocial Media in Healthcare Connect, Communicate, Collaborate, Second Edition Rating: 0 out of 5 stars0 ratingsWireless Healthcare Asset Management Second Edition Rating: 0 out of 5 stars0 ratingsMedical Sales Professional: Selling into the Global Healthcare Markets Rating: 0 out of 5 stars0 ratingsMedical Science Liaison Team A Complete Guide - 2020 Edition Rating: 0 out of 5 stars0 ratings
Medical For You
Gut: The Inside Story of Our Body's Most Underrated Organ (Revised Edition) Rating: 4 out of 5 stars4/5What Happened to You?: Conversations on Trauma, Resilience, and Healing Rating: 4 out of 5 stars4/5The Lost Book of Simple Herbal Remedies: Discover over 100 herbal Medicine for all kinds of Ailment Inspired By Barbara O'Neill Rating: 0 out of 5 stars0 ratingsThe Diabetes Code: Prevent and Reverse Type 2 Diabetes Naturally Rating: 4 out of 5 stars4/5Mating in Captivity: Unlocking Erotic Intelligence Rating: 4 out of 5 stars4/5Women With Attention Deficit Disorder: Embrace Your Differences and Transform Your Life Rating: 5 out of 5 stars5/5The Vagina Bible: The Vulva and the Vagina: Separating the Myth from the Medicine Rating: 5 out of 5 stars5/5Adult ADHD: How to Succeed as a Hunter in a Farmer's World Rating: 4 out of 5 stars4/5Hidden Lives: True Stories from People Who Live with Mental Illness Rating: 4 out of 5 stars4/5The Song of the Cell: An Exploration of Medicine and the New Human Rating: 4 out of 5 stars4/5The Emperor of All Maladies: A Biography of Cancer Rating: 5 out of 5 stars5/5Brain on Fire: My Month of Madness Rating: 4 out of 5 stars4/5Mediterranean Diet Meal Prep Cookbook: Easy And Healthy Recipes You Can Meal Prep For The Week Rating: 5 out of 5 stars5/5Working Stiff: Two Years, 262 Bodies, and the Making of a Medical Examiner Rating: 4 out of 5 stars4/5Holistic Herbal: A Safe and Practical Guide to Making and Using Herbal Remedies Rating: 4 out of 5 stars4/5Living Daily With Adult ADD or ADHD: 365 Tips o the Day Rating: 5 out of 5 stars5/5The 40 Day Dopamine Fast Rating: 4 out of 5 stars4/5ATOMIC HABITS:: How to Disagree With Your Brain so You Can Break Bad Habits and End Negative Thinking Rating: 5 out of 5 stars5/5Summary of Dr. Gundry's Diet Evolution: Turn off the Genes That Are Killing You and Your Waistline Rating: 3 out of 5 stars3/5The People's Hospital: Hope and Peril in American Medicine Rating: 4 out of 5 stars4/5Herbal Healing for Women Rating: 4 out of 5 stars4/5The Art of Dying Well: A Practical Guide to a Good End of Life Rating: 4 out of 5 stars4/5The Amazing Liver and Gallbladder Flush Rating: 5 out of 5 stars5/5Woman: An Intimate Geography Rating: 4 out of 5 stars4/5Tight Hip Twisted Core: The Key To Unresolved Pain Rating: 4 out of 5 stars4/5
Reviews for The Ultimate Guide to Medical Internet Marketing
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews
Book preview
The Ultimate Guide to Medical Internet Marketing - David Greene MD MBA
Enjoying the preview?
Page 1 of 1