Advertising
()
Currently unavailable
Currently unavailable
About this ebook
Advertising is the publication of facts about a product to awaken the public's interest and to persuade them to buy. Advertising is any means of persuading the public to buy more of a particular product.
It is in this lucid manner that this book will teach you advertising.
It clearly explains the various types of advertizing. They are the informative, persuasive, competitive, mass and specific forms of advertising.
It analyzes the distinctive methods of advertising. They are the direct advertising and the indirect advertising.
It appraises the sterling media of advertising. They are the radios, televisions, newspapers, magazines, posters, handbills, direct mails and internet.
It evaluates the radio and television as media of advertising. It throws light on the good and bad sides of radio and television as media of advertising.
It examines the newspaper and magazine as media of advertising. It sheds light on the good and bad sides of newspaper and magazine as media of advertising.
It discusses the poster and handbill as media of advertising. It highlights the credit and debit sides of poster and handbill as media of advertising.
It identifies the cinema, hoarding and direct mail as media of advertising. It casts light on the credit and debit sides of cinema, hoarding and direct as media of advertising.
It analyzes other media of advertising. They are the price list, free sample, window dressing, trade fair, trade exhibition and internet.
It clearly explains the factors that you should consider before you choose any medium of advertising. They include the target audience, cost of the medium, coverage of the medium, type of product and the number of audience likely reached by the medium.
And it explores the striking merits and demerits of advertising.
Anthony Anamgba
Anthony Anamgba is an independent author and publisher. He has written and published a crop of good books on Commerce, Economics, English, Government, and Politics. He is good at writing introductory books on several disciplines. His books start at elementary stage and progress, in some places, to intermediate stage. His books are first-rate study guides. He writes in a way that makes the books interesting and easily understandable. He writes both fiction and nonfiction. His popular books include A Digest of Commerce, A Digest of Economics, A Digest of English, A Digest of Government, A Digest of Politics, Common Mistakes in English, and Heart Break, a contemporary romance. Presently, he edits and publishes several interesting romantic stories written by young writers.
Related to Advertising
Related ebooks
How You Can Get Free Publicity Rating: 0 out of 5 stars0 ratingsVideo Marketing Strategy: The Power Of Online Video: Internet Marketing Guide, #11 Rating: 0 out of 5 stars0 ratingsSelling Audio Products in Click bank Rating: 0 out of 5 stars0 ratingsDIY Copywriting Rating: 0 out of 5 stars0 ratingsLet's Think About the Power of Advertising Rating: 0 out of 5 stars0 ratingsCareer as an Advertising Copywriter Rating: 0 out of 5 stars0 ratingsA Joosr Guide to... Purple Cow by Seth Godin: Transform Your Business by Being Remarkable Rating: 5 out of 5 stars5/5How to Become Known Using Press Release Rating: 0 out of 5 stars0 ratingsCopywriting For Beginners Rating: 3 out of 5 stars3/5Media Training: The Manual Rating: 0 out of 5 stars0 ratingsThe Publicity Push: How to Build and Sustain a Media Profile Rating: 0 out of 5 stars0 ratingsPublic Relations: A Mini Guide Rating: 0 out of 5 stars0 ratingsCopywriting That Works! Rating: 0 out of 5 stars0 ratingsThe 7 Habits of Highly Effective Advertisers Rating: 0 out of 5 stars0 ratingsPublic Relations Getting it Right Rating: 0 out of 5 stars0 ratingsFashion Marketing Communications Rating: 0 out of 5 stars0 ratingsTen Red-Hot Tips to Promote your Business Rating: 0 out of 5 stars0 ratingsHow to Create a Media Kit for your Business Rating: 0 out of 5 stars0 ratingsArt of Conscious Selling Rating: 0 out of 5 stars0 ratingsMake the Media Want You: An Insider's Guide to Creating Persuasive Pitches Rating: 0 out of 5 stars0 ratingsBeginner’s Guide to Information Marketing: Your First Audio Product Rating: 0 out of 5 stars0 ratingsTop Secrets for Other Powerful Ways to Promote Your Program Rating: 0 out of 5 stars0 ratingsThe Twelve Habits Of The Rich 1% Rating: 0 out of 5 stars0 ratingsCommunications for Volunteers Rating: 0 out of 5 stars0 ratingsHow to Write Your Advertisement Rating: 0 out of 5 stars0 ratingsPromotion and Public Relations: The Dynamic Manager’s Handbook Of Alternative Ways To Build Your Business Rating: 0 out of 5 stars0 ratingsGet the Most Out of Your Social Media Campaigns. Rating: 0 out of 5 stars0 ratings21st Century Secrets to Effective PR: Tips and best practices for gaining media exposure Rating: 0 out of 5 stars0 ratingsConcise Guide to Internet Marketing for the Entrepreneur Rating: 0 out of 5 stars0 ratings
Reviews for Advertising
0 ratings0 reviews