RE-TALES
Old-school vs. internet
Selling hi-fi gear online is hardly new. If you count mail-order sales, which is much the same thing, it’s been happening since before amazon.com was a discount bookstore. Long before.
At first, online sales were mainly for inexpensive and moderately priced items, but over time, people have grown comfortable buying higher-priced goods online: computers, cars, and yes, higher-end audio equipment. The pandemic has accelerated this trend.
Many hi-fi manufacturers and importers have remained true to the traditional sales model, and for many hi-fi products, especially the expensive ones, the model
