Brewing Beneath the Perk
By Teri Meehan
5/5
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About this ebook
A story that opens with an unexpected basement flood foreshadows the deep emotional tides the author will wade through as she navigates the rough waters of opening and managing a neighborhood coffee shop. Although the shop is successful by all accounts to an observer, its owner encounters demons when she can't run away from the unpredictability of the family system of small-business interactions.
Teri Meehan
Teri Meehan is co-owner and primary founder of Wash Perk Coffee House in Denver, Colo. A graduate of Villanova University School of Nursing, she was an oncology nurse and massage therapist until age 41. It was then that she happened upon a space for rent in her neighborhood that seemed like it should be a comfortable place with great coffee. She still owns Wash Perk with her partner, Debbi Main, and continues “post-graduate” work in living her own life.
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Reviews for Brewing Beneath the Perk
2 ratings1 review
- Rating: 5 out of 5 stars5/5Opening and managing a neighborhood coffee shop sounds relatively simple: after all, it's a limited product line with predictable customer hours - what could be challenging about getting involved in such a business? The realities simmer here, though, and the result is compelling in Brewing Beneath the Perk: My Journey Through a Coffee Shop Business…to Me, a blend of autobiography, business, and barista encounters that will delight any coffee fan who dreams of owning their own such establishment. This was no idealistic venture or viewpoint: Teri Meehan found possession of such a business demanded ownership of her own failings and strengths as well, and she grew not only a business, but her own personality as a result. When Meehan and her partner Debbi moved back to Denver after a stint in California, they had no idea they would become involved in a coffee shop business; much less manage young baristas who often came with their own attitudes. Wash Perk linked into all the angst and unresolved psychological attitudes that simmered beneath Meehan's own surface, and took over her life as she struggled to make a success of the business in a tough economic climate that was especially crushing for new start-up ventures like hers. The challenges read like blows, with Meehan facing problem after problem in a realistic assessment that pulls no punches and crushes many an idealistic vision of business in general and the coffee industry in particular. So if it's a sunny tale of success that is desired, be forewarned: Brewing Beneath the Perk holds a lot of insights into business startup, incentive programs for employees, customer experience, and mixing personal into business values. As such, it's a special recommendation for any who would venture into the realm of small business in general and coffee shop management in particular, offering candid stories of what the author did wrong, right, and everything in between.