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    Rock & Sand: A Practical Insight to Business Growth
    Rock & Sand: A Practical Insight to Business Growth
    Rock & Sand: A Practical Insight to Business Growth
    Ebook38 pages29 minutes

    Rock & Sand: A Practical Insight to Business Growth

    By Michael Synk

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    About this ebook

    Rock & Sand takes business strategy and execution down to it's essence and links them together. The "Rock and Sand" model challenges the "myth" of strategic complexity and simplifies its execution, paving the way to business growth.
    LanguageEnglish
    PublisherBookBaby
    Release dateApr 29, 2013
    ISBN9781626757622
    Rock & Sand: A Practical Insight to Business Growth

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      Book preview

      Rock & Sand - Michael Synk

      Rock & Sand

      A Practical Insight to Business Growth

      www.rocknsand.net

      by Michael Synk

      Copyright © 2013 by Michael Synk

      All rights reserved. No part of this book my be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without permission from the publisher.

      In-Synk: Aligning Strategy, Actions and Goals

      1610 E. Clanlo Drive

      Memphis, TN 38014

      www.in-synk.com

      Cover Design by Tactical Magic

      Layout Assistance by Screwpulp

      This book was produced using PressBooks.com.

      Contents

      Testimonials

      Foreword

      1. Strategy is Everywhere

      2. Are you Pushing Sand or Moving Rocks?

      3. The Rock and Sand Model

      4. No Rocks, No Growth

      5. Which Rock is the Right One?

      6. The Big Five Strategy Questions

      7. Do the Numbers: Three Years > One Year > Next 90 Days

      8. Thrusts > Initiatives > Rocks

      9. The Little Three Execution Questions

      10. What About the Sand?

      11. Pick a Rock, Move it, Repeat

      Acknowledgements

      About the Author

      About In-Synk

      "Strategic planning is exciting and sexy.  Deciding what comes next and then executing it is confusing and difficult.  Rock and Sand takes the mystery out of these critical steps.  This model is clear and compelling.  It’s a practical and straightforward insight that will move your organization forward.  Michael Synk has moved an important rock for all of us."

      –Verne Harnish, Author of Mastering the Rockefeller Habits, Creator of The One Page Strategic Plan™, Founder of Gazelles, Inc.

      Effective business leaders must know the answers to two fundamental questions that drive profitable growth: What is our strategy? and How will we make that happen?"  Both are regularly overcomplicated beyond practicality by authors, experts, and consultants with a stake in

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