Love-Based Copywriting System: A Step-by-Step Process to Master Writing Copy That Attracts, Inspires and Invites
Written by Michele PW (Pariza Wacek)
Narrated by Kathleen Godwin
5/5
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About this audiobook
Voted one of Small Business Forum's top 3 books every entrepreneur should read in 2015.
If you're sick and tired of feeling like you need to use sales-y, slimy, inauthentic strategies to market your business, then today may be your lucky day.
Yes, you ABSOLUTELY can sell more with love, and this book shows you how!
In Michele's first book, "Love-Based Copywriting Method," she explains why traditional marketing and copy sells with fear (which is why it feels so awful) and how you can sell and market your business with love instead.
In this book, "Love-Based Copywriting System," Michele rolls up her sleeves and walks you through her exact, proven system that she has used over the years to help her clients sell nearly $50 Million worth of products and services using love.
You'll discover exercises, examples, templates and more -- in fact, it's designed to be a "copywriting course in a book." You'll get detailed, step-by-step teachings of everything from headlines to features and benefits to presenting your offer and more, so if you follow along and complete the exercises, by the end of the book, you've got your copy created.
"Love-Based Copywriting System" is a part of the Love-Based Business series, which is an award-winning series that has been featured on numerous media outlets, including Forbes, CBS and NPR.
Michele PW (Pariza Wacek)
Michele PW (Pariza Wacek) is a best-selling, award-winning fiction and nonfiction author. On the fiction side, she writes psychological thrillers/mystery/suspense books and has a popular book blog. On the nonfiction side, she's written 5 books in the "Love-Based Business" series that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company that has sold $50M worth of products and services over the past decade.
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Love-Based Copywriting Method: The Philosophy Behind Writing Copy that Attracts, Inspires and Invites Rating: 4 out of 5 stars4/5
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Reviews for Love-Based Copywriting System
4 ratings1 review
- Rating: 5 out of 5 stars5/5To advance, a civilisation must learn to live in harmony, value and respect its resources, nurture its people, become custodians of all living things on the planet, and, leave a legacy for the future better than what we stepped into.
A key in bringing this about lies in the words we use, how we use them, and the intent behind them. Love-Based Copywriting is therefore a subtle but powerful player in bringing positive change to the information we read.
As I move into a career in email copywriting I have been very fortunate, or guided, to set love-based writing as the platform upon which I build my career. Awareness of this is not only personally satisfying, but it brings a warm sense of knowing love-based copywriting is the right thing to do.