How can you create a brand that truly stands out online? Discover the secrets in this episode of Behind Design with your host Rachel Pesso. Dive into an insightful discussion on building a unique digital presence, where Rachel shares her expertise on achieving brand clarity, embracing authenticity, and telling a compelling story that connects with your audience. Whether you're redefining an existing brand or starting from scratch, learn how to differentiate yourself in a crowded digital landscape, establish emotional connections, and develop a brand that not only resonates but also endures. Tune in for actionable advice and start your journey towards a standout brand today!"Want to learn more about where to connect with Rachel? Websites: www.rachelpesso.com  |  www.soulthemes.comInstagram: https://www.instagram.com/rachelpesso/TikTok: https://www.tiktok.com/@rachelpessoFacebook: https://www.facebook.com/rachelpessodesign/LinkedIn: https://www.linkedin.com/in/rachelpesso/