Today we have the great pleasure of interviewing my final editor of the bestselling book, The Adventure Paradox: How to Haul it All, Go Big, and Go Home. The deeper question behind why we write, who we write to and what we are writing for is explored in this conversation. We have also been talking about designing a writing, speaking and exploring advenutre retreat in New Mexico - please reach out if this sounds fun!!On this episode of the Adventure Paradox Podcast, Caroline Barnhill, my book editor, joined me as we discussed the process of writing and publishing a book, particularly in the context of the COVID-19 pandemic. Caroline shares her experiences as an editor and book coach, explaining the need for writers to have commitment, dedication, and accountability in their efforts to write a book. We delve into the benefits and practical aspects of Amazon self-publishing, such as on-demand printing and becoming an Amazon bestseller. We also talked about my journey of becoming a self-published author, highlighting the sense of accomplishment and the ripple effect it has had on others. By the end of the episode, we agree on the importance of not pursuing perfection but aiming for completion and making an impact with a book instead.Episode chapters:The Impact of COVID on Writing - 2:42The COVID pandemic initially led to a downturn in the demand for editing services, but later resulted in a surge of requests from people who wrote books about their pandemic experiences, highlighting the enduring passion for literature amidst a visually oriented social media age.Role of Amazon in Publishing a Book - 10:11Amazon's approach to producing paperback and hardback books, allows authors to have their books printed individually as orders come in, eliminating the need for costly upfront investments and minimum print runs.Process of Becoming a Bestseller - 15:52 How selling a single book for profit is challenging, but by leveraging multiple book publications and using your book as a platform for your business, you can enhance your overall success with guidance from coaches.The Paradox of Writing a Book - 19:36 The importance of confronting personal narratives and the paradox between people's desires and their actions.The Importance of Specificity in Book Marketing - 28:29Why the key to engaging an audience and driving sales lies in offering specific, tailored solutions that directly address their needs, rather than attempting to appeal to a broad, general audience, as specificity yields a higher likelihood of connecting with potential customers.The Role of a Writing Coach - 32:52The importance of investing in resources, and seeking guidance and accountability to turn it into a valuable and potentially profitable endeavor, freeing yourself from other Support the showUpcoming events:LIVE Workshop in Teton Valley on January 17th - email for details.The 2024 Adventure Paradox Course NEW YEAR SALE is ON - email me for code:)Connect with me in the following ways:catcaldwellmyers@gmail.comwww.catcaldwellmyers.com@catcaldwellmyers@adventureparadoxThe Adventure Paradox Podcast Page (Fb)