304 - The Only Thing That Matters 
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The work PRIORITY comes from the Latin word, prior, which means "first." Back then, it was singular... never intended to be pluralized. And along the way over the last two thousand years, we somehow mucked it up. We changed it to mean "things of importance." But I think the ancient Romans had it right...
What if I asked you the following question: "What is the one thing that matters to you more than anything else?" 
It would be a totally different answer than if I asked you, "What are your priorities?" 
So today we're going to chat about that. What is the most important thing in your business? And then, what is the most important thing in your life? Interestingly the two are connected. Listen to find out how. 
 
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