30 min listen
Niche Audiences
ratings:
Length:
24 minutes
Released:
Aug 29, 2022
Format:
Podcast episode
Description
#181 - Niche Audiences
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the POS and Payroll systems you already use to give your team a competitive advantage. And guess what? Listeners of the show get their first 3 months FREE!
VISIT: https://www.7shifts.com/restaurantstrategy
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CONSUMER TRENDS (Part 9/10)
Welcome to the ninth installment in a 10-episode arc where I'm breaking down the biggest consumer trends we're seeing right now, with a particular focus on how they're going to affect our industry. Today I'm sharing ideas from some of my favorite thought leaders: Chris Anderson, Seth Godin, and Kevin Kelly. We're talking about how to niche down and serve a specific audience, and why that might just be your path to success moving forward.
FURTHER READING:
The Long Tail by Chris Anderson - BUY IT HERE
Unleashing the Ideavirus by Seth Godin - BUY IT HERE
What Technology Wants by Kevin Kelly - BUY IT HERE
The Inevitable by Kevin Kelly - BUY IT HERE
1,000 True Fans by Kevin Kelly - READ IT FOR FREE
*****
Want to learn more about my Group Coaching Programs?
Click the link to schedule a FREE 45-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the POS and Payroll systems you already use to give your team a competitive advantage. And guess what? Listeners of the show get their first 3 months FREE!
VISIT: https://www.7shifts.com/restaurantstrategy
*****
CONSUMER TRENDS (Part 9/10)
Welcome to the ninth installment in a 10-episode arc where I'm breaking down the biggest consumer trends we're seeing right now, with a particular focus on how they're going to affect our industry. Today I'm sharing ideas from some of my favorite thought leaders: Chris Anderson, Seth Godin, and Kevin Kelly. We're talking about how to niche down and serve a specific audience, and why that might just be your path to success moving forward.
FURTHER READING:
The Long Tail by Chris Anderson - BUY IT HERE
Unleashing the Ideavirus by Seth Godin - BUY IT HERE
What Technology Wants by Kevin Kelly - BUY IT HERE
The Inevitable by Kevin Kelly - BUY IT HERE
1,000 True Fans by Kevin Kelly - READ IT FOR FREE
*****
Want to learn more about my Group Coaching Programs?
Click the link to schedule a FREE 45-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule
Released:
Aug 29, 2022
Format:
Podcast episode
Titles in the series (100)
The Power of Routine: #145 - The Power of Routine This week's episode is also sponsored by STOCK MFG. With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic. Visit: stockmfg.co/chip to get get started. ***** How do you prepare for the year ahead? Some rely on resolutions, while others set a series of ambitious goals. There is no wrong way to do it, but as scientists continue to study the subject of motivation and goal-setting we are getting a clearer picture of the best ways we can set ourselves up for success. For those who need a little inspiration I’m going to share some ideas and insights from a few of my favorite thought leaders. Links to all of the articles and books are listed below! IMPORTANT LINKS: HBR Article - "To Achieve Big Goals, Start With Small by RESTAURANT STRATEGY