Ant Hodges, a marketer and coach, suggests that the most effective way to coach is to start with group coaching before moving on to one-on-one coaching. Group coaching allows clients to interact with others who are going through similar experiences, providing a sense of community and support that can be incredibly beneficial. It is also more cost-effective for clients and can be a more efficient use of the coach's time. Once clients have completed group coaching, they can then move on to one-on-one coaching for more personalized attention and a deeper dive into individual challenges and goals. Ant's approach to coaching is collaborative and requires both coach and client to be fully invested in the process.
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