As a serial entrepreneur, Sarah McAllister has been swinging for the fences since she was 20-years-old. Now a proud mother of one, a partner, a wife, and an inspiring business leader, Sarah has worked her butt off for the last 15 years to build several successful, forward-thinking, and female-led businesses. She is committed to building brands that empower women in their homes, lives, and businesses. In addition to being a General in BleachPrayLove’s #cleaningarmy, Sarah is also the Founder, Director, and CEO of GoCleanCo, a widely sought after cleaning company in Calgary, Alberta. Tuning in, you’ll hear how Sarah navigated through 2020, adapting her strategies and focusing her attention on social media, growing the company’s Instagram following to over 1.5 million! She gets real in this episode, talking candidly about how she grew her business with the help of influencer marketing and even how she came close to giving up and throwing in the towel. What stands out about this interview is Sarah’s tenacity and commitment to her vision, and she emphasizes the importance of trusting your gut instinct, never giving up on your dreams, and providing value. Tune in today!BuzzcastKeep up to date on the latest podcasting tech & news with the folks at Buzzsprout!Listen on: Apple Podcasts   Waves with Mike (@mmmiiike) and Mitzi (@mmmitzi). For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/S6 - present Production by Morgan Berna, editing by Harrison Neef.