On this bonus episode, your Waves Social Podcast co-hosts, Mike and Mitzi Payne, join Morgan Berna on The Small Business Mastermind to discuss the ins and outs of social media and content marketing for small businesses.Consumers have higher standards than ever when it comes to who, and what they allow to pull their attention. Providing valuable content is one of the best ways a company can build trust in their brand and earn the consumer’s time. We discuss how a small business can use content marketing to boost engagement, retention, and sales. As well, we explore the future of content marketing and the importance digital media will play.Links Mentioned in Today’s Episode:Small Business Mastermind PodcastOlympia BenefitsMike Payne on LinkedInMike Payne on InstagramMitzi Payne on LinkedInMitzi Payne on InstagramMorgan Berna on LinkedInMorgan Berna on InstagramOlympia Benefits on InstagramWaves Social Podcast on Twitter  Waves Social Podcast on InstagramArcade Studios Arcade Studios on InstagramThank you for listening!***Inspiring Corporate by Free Music | https://soundcloud.com/fm_freemusic Music promoted by https://www.free-stock-music.com Creative Commons Attribution 3.0 Unported License https://creativecommons.org/licenses/by/3.0/deed.en_USBuzzcastKeep up to date on the latest podcasting tech & news with the folks at Buzzsprout!Listen on: Apple Podcasts   Waves with Mike (@mmmiiike) and Mitzi (@mmmitzi). For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/S6 - present Production by Morgan Berna, editing by Harrison Neef.