In today's episode of Growth Marketers, we answer some common misconceptions that our listeners have when it comes to digital marketing. Listen in to learn what the reality is in the world of marketing!

Expectation: New campaigns should see immediate results

Expectation: Social Media is Magic
Expectation: SEO is dead
Expectation: We need one message that speaks to our entire audience
Expectation: I will buy top of the line tools, and my team will be fine.
Expectation: There is a lot of work upfront, then you can go on autopilot
Expectation: I can’t compete with my competitors budgets on adwords
Expectation: A website is all I need for marketing. If you build it, they will come.
Expectation: More Traffic = More conversions
Expectation: I results will be greater if I work with someone locally
Expectation: All I’m missing is SEO
Expectation: I only post on one social platform - my audience is not on Facebook.
Expectation: We’ve been in business for 50 years without any Google. So we’ll just keep doing what we’re doing.
Expectation: Google is free, why should you pay for it.
Expectation: We get far too many spam emails - I don’t want to do email marketing for our company