Pay-per-click (PPC) marketing campaigns drive fast traffic. On this episode of the Growth Marketers Podcast, Solomon Thimothy and Taylor Rowe are talking about how you can get the most ROI from your next AdWords campaign without spending money on keywords that don't convert. They also share the secrets to taking your campaigns to the next level and optimizing for leads. Discover how to set your PPC goals and work backwards from them to increase the lifetime value of each campaign.

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